Organic growth. Sound structure. Intentional connection.

I am Cristina Recchia, an Italian fashion consultant working across Copenhagen, Paris and Milan, with over 15 years of experience building commercial strategies for fashion and lifestyle brands at every stage of growth. Having lived and built businesses in several countries, I bring a genuinely cross-cultural understanding to every market I enter.

“I do not push. I invite. Energy and intention matter as much as strategy, because we must believe in a project before our clients can.”

At Max Mara Fashion Group, I led wholesale and business development for several of the group’s brands across Scandinavia and the Baltics, opening new accounts and growing the multibrand wholesale channel to a portfolio of over 300 accounts, with +30% average growth per season.

Alongside this, I co-founded Nordisk Design, a Copenhagen concept store for Scandinavian design, which taught me retail, e-commerce and influencer marketing from the buyer’s side of the table.

I then built Organic Basics’ entire wholesale infrastructure from scratch, growing turnover by 400% in three years, establishing distribution across 26 countries and representing the brand at Who’s Next Paris, White Milan, CIFF & Mandatory Copenhagen and Florence Fashion Week. I have also represented White Milan as Brand Ambassador for the Scandinavian market.

In 2026 I founded CoRE Consulting. Today I work as a connector, brand ambassador and advisor: matching fashion brands with the markets, buyers and partners that fit them, representing brands and trade shows where it matters, and helping founders grow with intention. I also speak and lecture, because the commercial side of fashion deserves to be taught as carefully as the creative one.

Philosophy

Growth that lasts is never accidental. It comes from knowing your brand’s framework inside out: where you are, where you are going, and how to get there without overexposing yourself to risk. Revenue must come before, or alongside, investment. A brand can only grow sustainably when sales, marketing, operations and product work as one. And in a saturated market, clarity is the most powerful commercial strategy there is: the sharpest niche, the most loyal community, the most recognisable DNA.

Integrity · Honesty · Competence · Warmth · Creativity

Five values I bring to every brand, every buyer and every conversation.

Six principles

Organic growth: revenue before investment, every risk measured.

Sound structure: know your framework, align every function.

Brand clarity: a precise message, a defined niche, a living identity.

Intentional connection: honest communication, respectful negotiation.

Flexibility: markets change, brands must stay fluid.

Sustainability: not an afterthought, a foundation.

Credentials

15+ years in fashion: wholesale, business development, sales and brand positioning

Max Mara Fashion Group: wholesale and business development across Scandinavia and the Baltics

Organic Basics: built the global wholesale business from scratch

Brand Ambassador, White Milan, Scandinavian market

Master’s in International Affairs and Economics, Bocconi University · Master’s in Business and Economics, University of Turin (110/110) · International Commerce, University College Dublin

Languages: Italian (native) · English · French · Danish · German (working knowledge)

If this philosophy resonates, we are probably a good fit.

I work with a select number of brands at any one time, so every engagement receives my full attention, from strategy through to execution.